High Side Coffee is an eco-friendly, better-tasting way of making coffee for campers and travelers. No fancy equipment, no mess, and no fuss. Just add hot water, and brew like tea.

High Side Coffee packages

What we did

Product Development
Positioning
Naming
Brand Identity System
Packaging Design
Copywriting
E-commerce Design
Social Content
Video Creation

Making high-quality brew for campers

High Side was founded by 3 friends with a passion for great-tasting coffee and the outdoors. The brand design is inspired by the laid-back atmosphere of San Diego, taking a caffeinated twist on 60’s psychedelic motifs.

High Side Coffee Identity

Name Creation

The name evokes a spike upward, inspired by slang used by riders, characteristic of the brew’s potent punch. If you decide to let it sit for long enough, you just might have to punch back. Of course, helmet optional but recommended during consumption.

high side coffee brew bag
high side coffee brewing in a cup
high side coffee website on laptop
Yung Studio - Project Video
high side coffee wtf is brew bag
high side coffee brew bag in camping
High side coffee package outdoor
high side coffee instruction 3 steps
highside coffee outdoor with friends
high side coffee social posts
high side coffee Guatemala smooth sailing packaging
high side coffee packages
High Side coffee Ethiopia brew packaging
Shea drinking High Side Coffee on a motorcycle
High Side Coffee keychain design
High Side Coffee with Vans sneakers
high side coffee social posts
highside tee
high side coffee brewing by the river

Brew bags are the best for outdoor activities!!! They are compact, lightweight and taste wonderful!!!

Cynthia L., Customer

Partnerships

Dimitri Goulas, Product + Operations
Hallie Chavis, Marketing + Partnerships

Yung Team

Shea Sjoberg, Design
Mike Pham, Photography
Jack Revell, Photography
Kelly Hammond, Photography
Zack Buras, Photography
Nathaniel Stewart, Photography